Catch and Release Media

THE HYPE

Brand New Conference

July 13, 2010

The Brand New Conference is a one-day event organized by UnderConsideration, focusing on the practice of corporate and brand identity — a direct extension of the popular blog, Brand New. The conference consists of eight sessions offering a broad range of points of view with speakers from around the world practicing in different environments, from global consultancies, to in-house groups, to small firms.

The inaugural conference takes place in New York City as it is undoubtedly one of the most important hubs of identity practice and, presumably, an allure to out-of-towners who might be inclined to attend the conference and make a weekend out of it. The venue for the conference will be the School of Visual Arts Theatre, in the Beatrice auditorium, which holds 266 attendees.

For those that can’t attend the conference, a live webcast will be available as well as pay-per-download videos after the event.

The Brand New Conference is put together and hosted by UnderConsideration co-founders Bryony Gomez-Palacio and Armin Vit.

100 Things

May 3, 2010

Learn 100 powerful business secrets from some of the worlds most successful web entrepreneurs.

[100 Things]

Think Mobile 2010

February 17, 2010

The distinction between smartphones like BlackBerrys and the iPhone, and regular phones, has blurred considerably in recent years. More consumers are tuning into mobile apps, media, and data services. That makes the cell phone the next computing platform—and one that’s already in people’s pockets. Soon, all phones will be media devices. But mobile is more than phones. It’s also other mobile devices, like netbooks and smartbooks. Plus, the latest trends, including longer batteries, cloud computing, and the death of optical drives mean the focus is moving away from hardware specs (i.e. is this PC powerful enough) to software, apps, touch screens, and overall UI design. How do people use mobile devices? They’re media consumption gadgets. But they’re also entertainment devices: e-books, music, movies, and so on. In other words, it’s not about the devices; it’s about the mobility that these devices bring. In the near future, what will the mobile device become? What does this all mean for cell phones?

Think Mobile (Presented by Mediabistro.com)
New York City
April 7-8, 2010

[Think Mobile 2010]

The IDEA Conference 2009

November 4, 2009

Creativity and innovation exist far beyond the realm of agency creatives. Today, marketers, interactive and tech visionaries, game creators, entertainment execs, directors, restaurateurs, artists, musicians and so many others are all deeply immersed in the business of creativity — and the IDEA Conference has become their lab. Provocative thinking, shared experiences and inspired, workable business ideas are the earmarks of The IDEA Conference.

The IDEA Conference
NOVEMBER 12, 2009
TERMINAL 5
610 WEST 56TH STREET
NEW YORK CITY

[The IDEA Conference 2009]